4 minute 

The Power Of Networking:        How To Build Valuable Business Connections

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I'm going to level with you: networking is hard. You're probably thinking "But I already have friends and family!" or "Why should I have to work so hard to make new ones?" And yes, it can be tough. But trust me when I say that investing time in cultivating meaningful business relationships will pay off in the long run. Here are my best tips for getting started (or improving your existing network).

Know your goals

  • Know your goals. Before you start networking, it's important to know what your goal is and how it will benefit you. This could be as simple as "I want to meet more people in my industry" or "I want new clients for my business."

  • Be honest with yourself about the tradeoffs you’re willing to make. Every decision has a consequence, so think carefully about what sacrifices are worth making for this particular goal — whether that means spending time away from family or something else entirely!

  • Measure success by looking at the results of your actions rather than comparing yourself to other people. If someone else gets two jobs in one month while you've only received one job offer over six months, don't let their success discourage yours! Remember: there is no right way of doing things; instead focus on what works best for YOU while keeping an eye out for opportunities that might help further other goals down the line (and perhaps even lead back here when necessary).

Be specific

To be successful at making connections, you need to know what you want from them. Your goals should be specific and measurable. Write down what you want to achieve in the next week, month, and year—and then break it down into even smaller chunks.

You may want to speak with people who are leaders in their area of expertise; connect with new clients or customers; learn about a new product or service; get advice from someone who has experience in a particular field; have someone introduce you to another industry leader they know who could help with your business objectives; connect with people who can refer customers or clients to you; find out which vendors offer the best services for your company needs; develop relationships that will lead to mutually beneficial opportunities in the future.

Speak up

Finally, the most important thing you can do to build business connections is to speak up.

Many people are shy about introducing themselves, and some even feel that they don’t have enough in common with others at events to make them worthwhile business contacts. The reality is that everyone is different; some people may have more in common with you than others. If you’re feeling nervous about approaching someone new, just remind yourself that it's impossible for everyone at an event not to know someone else who can help them. Plus, there’s a chance that even if their interests aren't exactly aligned with yours now, they might be later on down the road! The key here is being open-minded and willing to talk about yourself as well as listen actively (instead of just waiting for your turn).

Avoid the free-for-all

>*Avoid the free-for-all.

  • Make a plan before you arrive at an event.

  • Focus on one or two people at a time.

  • Ask questions and listen intently to the answers.

Be genuine

  • Be yourself!

  • Be honest about what you want and be open to new opportunities. This is not the time to be shy or guarded; it's all about being open-minded and honest with yourself. Whether that means identifying your goals, discussing them with someone else, or even just writing them down—the important thing is that you're being real with yourself! And don't let fear of rejection stop you from asking for what you want; the worst thing that can happen is that someone says no—but if they do say no then at least now they know where they stand with you, which could lead to an interesting conversation later on down the road (and maybe even an opportunity for them).

  • Be open to learning new things from others. If there was one thing I learned during my time as an actor/model/voiceover artist/etc., it was never stop learning: whether it's about marketing strategies or how different types of food might affect your health (which does matter), learning something new will only make us better at whatever we do in life... so why not jump in?

Make your move

Now that you're ready to make your move, it's time to execute. But first, it's important to remember that not every person you meet will be interested in working with you. That's just the nature of business—and life! So don't take any rejection personally; instead, learn from those experiences and keep moving forward.

The best way to ensure success is by following up with an email or phone call that demonstrates your interest in moving forward together (see: "How To Follow Up With People You Meet"). If they agree to meet again, great! If they don't respond right away or at all… well then maybe they weren't meant for this particular opportunity after all.

Either way, stay positive and keep building valuable relationships with people who can help out along the way!

Networking is more beneficial than ever and it can lead to business growth

Networking is a great way to build relationships. By networking with other professionals, you can learn about the latest trends in your industry and build trust with potential customers. This leads to growth for your business because it's easier for people to trust you when they already know who you are.

Networking can also lead directly to new business opportunities, by providing referrals from existing contacts or by introducing you to potential clients at networking events. Many successful entrepreneurs have built their businesses almost entirely through referrals that came from their network of friends and business contacts, so don't underestimate how valuable this service can be!


Networking is a crucial part of business, and a great way to build relationships with other professionals. When you take the time to meet new people and learn about their experiences, it’s easy to find common ground and develop strong bonds. And when you do make those connections, remember that networking isn’t just about going out for drinks—it can happen anywhere! So if you need some help getting started with your next event or meeting? Give us a call; we’d love to help!

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Taylor Symmank

Meet Taylor -- Taylor is a retired NFL athlete that has been featured in major media outlets including Sirius XM Radio, ESPN, FOX Sports, CBS Sports, Bleacher Report, Dallas Morning News, New York Post, Washington Times, and Sports Illustrated. He has spent time with some of the world's top performers in sports and in business. He aims at helping others break through what is keeping them stuck, so they can become winners in every area of their life. He has also been working with Ryan Stewman side by side for some time now and has been helping individuals continually level up their life.
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